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In the launch episode of IAMCP Profiles in Partnership, Anthony Carrano and Rudy Rodriguez sit down with Eric Rabinowitz, the visionary CEO and founder of Nurture Marketing. Eric’s journey is a fascinating exploration of personal milestones, professional triumphs, and the pivotal role of partnerships in navigating the complexities of the tech world.

Listen to full episode here!

Throughout this engaging conversation, Anthony and Eric talk about:

• Eric’s Personal & Professional Milestones: Discover the personal moments, such as his son’s Oscar victory, that have shaped Eric’s approach to leadership and innovation.


• Partnerships: Eric shares his insights into the significance of partnerships, particularly his successful collaboration with Nightstar Partners, and how this relationship exemplifies trust, responsiveness, and shared goals in the pursuit of market success.


• Innovative Marketing: Uncover the cutting-edge tools and methods that Nurture Marketing employs. From advanced marketing support technology to dynamic interactive graphics, Eric reveals how these techniques push the boundaries of what’s possible in marketing.


• Overcoming Challenges: Eric recounts the hurdles faced during the integration and development phases, and how transparency and over-communication were key in overcoming these obstacles.


• The Role of IAMCP: Eric highlights the invaluable network provided by IAMCP and underscores the importance of leveraging this community for mutual growth and success.

This episode showcases the art of nurturing growth through collaboration and clear communication. Eric’s story is not just about overcoming challenges but also about inspiring others to embrace the power of partnerships and innovative thinking.

You’re in for invaluable insights into effective partnership dynamics, explore pioneering marketing strategies, and understand how transparency and trust can drive success in the tech industry.

Listener Links / Resources

International Association of Microsoft Channel Partners

Partners:

Eric S. Rabinowitz with Nurture Marketing

Tom Ireland with Nightstar Partners